Wednesday, January 09, 2013

Attack of the Clones


Have you seen them?
They are everywhere. They ride planes, trains and automobiles. They occupy and populate meeting rooms all over the world. Face frozen in a professional smile, half amused, half interested, all keen, they don't go for lunch - they build relationships. They don't chat - they network. And the network grows ever vaster..
They are an army bred for a single purpose. Armed and equipped with laptops, iPhones, iPads and Bluetooth head sets they sit at the ready. Of course, they never just sit. They are never idle, though utilised capacity is never at 100% either. That would mean they weren't up to the challenge, out of their depth, overworked, getting too old. In that case they might not be happy to take on just that extra task. With a smile. With pleasure and right away. Put it at the top of the TODO list.
Whether the battlefield is Oulook, WebEx or the white expanse of a flip chart they are trained to engage their audiences. Their ammunition crates are loaded with buzzwords to flatten their opponents and impress their superiors. Difficulties are challenges, confused becomes thrilled and stress turns into excitement as they leverage the power of the latest cutting-edge, bleeding-edge technology and methods. Ammo types are Word, Excel and, most effective of all, Powerpoint. With tried and tested tactics acquired in boot camp rapport is established, feedback incorporated and results delivered to the point. They come in teams or are deployed as solo commando units. They require neither rest nor sustenance to meet the target but their breath reeks of the performance enhancers they inhale or consume.
A true clone army they even look alike. Like the instances of a template, like the multitude of Agent Smiths they come from the same mould. Black suit, sometimes even with the black Ray Bans on. Shoes polished, clean shaven, slicked hair. They fit in, yet they stand out; they are cogs in the machine, yet they alone, each of them, make the machine run smoothly. Each is responsible.
They achieve, they succeed, they enhance and optimise or curtail and reduce. You add your own noun, they make it happen. Pick your character based on the stats displayed. Profiles are always up to date and guaranteed to be accurate. Customisation is possible in the next step. More resources will be available soon.
Sounds like science fiction? I see them every day - the army of suits, the work force, the resource pool. Proud of the title "consultant", they wear it like the Iron Cross or Purple Heart. Like the emperor's new clothes. They polish their profiles as they polish their shoes. They compare projects like little boys compare their peckers.
And I am afraid. Afraid I could one day turn into one of them.

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